How to display fishing pole in retail stores?
Fishing is a popular sports for human beings. If you are brand owner or retailer and want to get more attention and increase sales when buyer comes in your store or shop, we can help you. Today, we will give you 10 tips to help you display fishing rods and fishing poles.
1. Custom fishing rod display stands or fishging pole display stands.
Invest in custom fishing rod display racks that incorporate your brand’s colors, logo, and style which enhances brand recognition and creates a professional, cohesive look across your product. You can consider modular or interactive displays that allow customers to engage with the products (e.g., adjustable arms to show different rod lengths or action types). Hicon POP Displays has been a factory of custom fishing rold displays and fishing rod holders for more than 20 years, we can help you design and craft the custom display that helps customers easily find the right product for their needs.
Put your brand fishing rod displays in high-traffic areas of the store, ideally near the entrance or at the end of aisles. This ensures maximum visibility to customers as they enter the store. You also can highlight new arrivals, seasonal promotions, or best-selling fishing rods. This is often one of the most effective locations for capturing customer interest.
2. Clear product information. Make sure each fishing rod has a well-designed, informative tag that includes key selling points, features (e.g., material, length, action, power), and benefits for the consumer (e.g., lightweight, durable, ideal for specific fishing conditions). If budget allows, consider using digital signage or tablets that provide additional information, such as video demonstrations, customer reviews, or product comparisons. Hicon POP Displays Ltd also can help you add LCD player on the fishing rod display stands.
3. Incorporating brand merhchandisng. Position your rods alongside lifestyle visuals or props that evoke the fishing experience (e.g., showing rods next to a small fishing boat or near water). This connects your brand with the experience of fishing, appealing to customers’ emotions. If space allows, create small demonstration areas where customers can try out the rods, simulate a casting action, or interact with the product in a more hands-on way. Hicon also can help you make the cardboard display with customized graphic to demenstrate your products and brands.
4. In-Store promotion and discount. Offer bundled deals (e.g., a fishing rod with a matching reel or a complete set with accessories). These can be placed directly alongside the rods to entice customers to buy more. Use in-store signage to highlight any special promotions, seasonal discounts, or new product releases. Time-sensitive offers can encourage customers to act quickly.
5. Packaging and Presentation
Attractive Packaging: Ensure that the packaging of the fishing rods is visually appealing and clearly reflects the brand identity. If possible, consider packaging that enhances the in-store display, such as clear boxes or branded sleeves. Use high-quality materials that not only protect the product but also give it a premium look when displayed. Custom-designed boxes or protective cases can prevent damage and add to the rod’s perceived value. Hicon POP Displays provides safe packing for fishing rod displays and make sure that your clients can feel the good quality of your products.
Besides, if your sales or retail partners are well-trained about your products and brand story, they can answer questions, make recommendations, and create a more engaging experience for customers.
If you need any help with custom fishing rod storage displays for your fishing rods or fishing poles, fishing reels, Hicon can help you. We have made many custom fishing rod displays for brands. Above are severl hot designs. If you have interests, contact us now, we will send more you designs and details.
Post time: Nov-07-2024